The Inaugural Blog

The inaugural blog - quite an event for any company. It, along with the launch of the website and social media presence announce the company’s existence to the world (albeit with a small voice initially). Obviously there is a lot that goes into things before this step, but this kind of makes it official.

For us at Marketing Blendz, the process took a while to get here. The idea behind the company was conceived in a coffee shop and it thus became oddly appropriate that the name and brand borrowed from its “birthplace”. We liked the nod that it gave to the coffee shop where it was born as well as to the idea that most marketing campaign “blend” the different marketing mediums into something that is cohesive and effective. Then we added a “z” for effect.

The company was born out of a vision that would make comprehensive marketing services (traditionally associated with large agency budgets) available to small and medium sized businesses in Canada. I have been fortunate enough to secure the help of Sarah, Jason and Cody in realizing this vision. Those that get to work with them quickly realize their passion for what they do as well as the skill sets that they have at their disposal.

We have decided that we would use this space to give each of the team members a voice. Each week, one of us will talk about some part of marketing that is of interest to us – and consequently to anyone that is marketing their business. We hope that you enjoy the pieces and look forward to building a community that shares ideas and challenges them positively.

If you should have any questions, please feel free to contact me directly at Filip@MarketingBlendz.com.

Have a happy Halloween!
Filip Bartos